How to Evaluate a Product Manager?
Evaluating a Product Manager is often challenging.
Unlike roles with quantifiable deliverables, much of a PM's impact lies in intangible areas like strategic thinking, stakeholder management, and aligning diverse teams. Yet, this doesn't mean the value of a Product Manager cannot be measured.
By breaking down their responsibilities into key focus areas, we can establish a clear and actionable framework for assessment.
There is a practical approach to assessing Product Managers, focusing on four critical dimensions of their work:
- Product Execution
- Customer Insight
- Product Strategy
- Influencing People
These areas encompass the holistic contributions of a PM and provide measurable indicators of their performance.
