Why Stakeholder Management Often Fails
In real-world projects, managers often face this dilemma: Too many stakeholders, not enough clarity.
Some stakeholders demand immediate action while sothers remain passive yet hold hidden power. Without a clear method, it's easy to waste resources or neglect critical voices.
Developed by Mitchell, Agle, and Wood, the Stakeholder Saliency Model provides a smart framework for identifying which stakeholders matter most and how to manage them efficiently.
Three Simple Factors That Define Stakeholder Importance
The model says a stakeholder’s importance—or saliency—depends on three attributes:
