Framework Card
Magic Loop
A cyclical framework to ensure feedback is heard, acted upon, and communicated back.
Feedback
Product
Management
Why Feedback Loops Break
Many teams struggle with broken feedback loops, where insights get stuck, action is delayed, and users or stakeholders feel unheard. These gaps weaken trust, lower engagement, and stall progress.
What is the Magic Loop
Magic Loop, a practical, cyclical communication framework designed to close the feedback loop efficiently and transparently. While its exact origin isn’t tied to a single creator, the model has been increasingly adopted in tech, service design, and product teams to enhance continuous learning and customer responsiveness.
